Binance and Franklin Templeton team up to tokenize assets

Binance and Franklin Templeton ($1.6T AUM) have joined forces to launch tokenized investment products, a move that combines traditional finance expertise with blockchain technology. The goal is to create solutions that are accessible, efficient, and practical for both retail and institutional investors.

The collaboration leverages Franklin Templeton’s experience in securities tokenization and Binance’s advanced trading and blockchain infrastructure. Together, the companies aim to simplify processes like clearing, collateral management, and portfolio construction, making tokenized investments easier to use.

“Partnering with Binance will allow us to create practical tokenized products for global investors,” said Roger Bayston, Executive Vice President at Franklin Templeton.

Sandie Kaul, Executive Vice President at Franklin Templeton, added: “Blockchain technology is reshaping finance, and collaborations like this accelerate its adoption. Tokenization can make high-quality investment products more accessible to a wider audience.”

Catherine Chen, Head of VIP and Institutional at Binance, highlighted that the partnership strengthens the connection between traditional markets and the crypto ecosystem.

While details on specific products and launch timelines will be shared later in 2025, the partnership represents a major step in making tokenized investments mainstream. By combining the strengths of a top-tier institutional investor with a leading crypto exchange, the initiative aims to bridge the gap between traditional finance and blockchain technology, offering investors new ways to manage their assets.

This project signals growing institutional interest in tokenization and the potential for blockchain to improve efficiency, transparency, and accessibility in financial markets.